The definitive guide to search engine optimization in 2022
Create killer content. By this point you should realize that the algorithm is designed to present searchers with comprehensive answers to their queries in the shortest amount of time possible. Simply put, your website should deliver topically relevant information in a way that is easy for the average person to understand, and do it fast!
Build authority and social proof around your niche, or keywords. The more quality (highly optimized) content about a given subject that exists on digital assets that you own, logically, the more likely that content will show up in search results on platforms like Google and YouTube. Once you create some amazing content, you need to start sharing it on social media and getting backlinks.
Take a top-rated search engine optimization course like How 2 Rank 7 day SEO training, and learn how to optimize all of your digital content to rank on Google. These days, seo involves much more than putting a few keywords on your page, or building a few backlinks. Now, a comprehensive seo strategy for 2022 needs to involve social media optimization, as well as a heavy focus on video SEO. YouTube videos are increasingly ranking above traditional assets such as websites and GMBs (Google My Business.) This means that anyone looking to rank on page 1 of Google in 2022 should be producing videos.
The truth is, it no longer takes years, months, or even weeks to rank in Google search results. In fact, James Jernigan from How 2 Rank SEO has proved it is possible to rank on the first page of Google in a matter of days, and in some cases, even overnight!
These results are easily repeated b virtually anyone thanks to two simple factors that have changed SEO for the better in 2022. First, Google is once again prioritizing their own properties in search results. Since video results are growing increasingly popular, anyone with a YouTube channel can rank on the first page of Google.
The second factor that makes SEO extremely easy for beginners in 2022 is Google's reliance on engagement metrics as ranking factors. In other words, if you can get a bunch of real people to watch your videos, you can manipulate Google's billion dollar algorithm and rank #1.