How SEO Works In 2021
Content Is Still King!
Despite the rumors you may have heard about old black hat seo tricks, such as: link-building, spamming web 2.0 blogs, PBN's, 301 redirects, and other hacks that attempt to trick the latest Google algorithms... The truth is, there are no shortcuts when it comes to ranking #1 on Google in 2021. The reality is, if you want to show up on page one of search results, your new content needs to be better, or in other words, of higher quality, than the content currently ranking #1. This training will show you not only how to create better content, but how to properly optimize it so that search engines will find and index it automatically!
Professional SEO works WITH the latest Google algorithm updates, not against them...
If your goal is to increase traffic to your business for the long-term, starting with organic white hat SEO should be a no brainer... Why risk getting your website penalized, or worse, erased from Google all together by gambling on shady short-cuts? Instead, an effective search engine optimization strategy focuses on creating content that is not only optimized for search engines, but also optimized for engaging human visitors. Quite simply, modern SEO is not just about getting people to your website, but keeping them on your page, and convincing them to buy!
All Digital Media Content Should Be Optimized!
These days, search engine optimization requires much more than just choosing a relevant domain, and using the correct keywords on your website. Now, properly optimizing content for search engines like Google begins with creating the content itself. Digital media (like articles, photos, audio, and video) hosted on blogs and social media accounts can rank on Google by themselves if properly optimized; My training shows you how to take advantage of this fact, and use it to drive up the authority (and rank) of your website.
If You Have A Smartphone And Laptop, You Can Do SEO...
Despite what many smooth-talking marketers may have told you, these days effective SEO for small to medium sized businesses no longer requires an expert SEO agency, or even thousands of dollars! Obviously those are both super helpful, but the fact is, even beginners are achieving astounding Google rankings using this content-first SEO strategy.